Trends Report

Content Creation Part 1 of 2 – LunchTable Trends Report April 2025

The digital landscape is shifting fast. Short-form video is dominating, interactive and immersive formats (AR/VR, quizzes, 360° video) are on the rise, and personalization powered by AI and first-party data is redefining engagement.

At the same time, authenticity and user-generated content are more important than ever—audiences trust real voices over polished ads. The key to success in 2025? Blending innovation with genuine connection.

👉 This is Part 1 of our two-part series. Next up: Digital Marketing strategies to put these trends into action.

🔗 Read the full report here

PART 2 of 2 is available here: https://lunchtable.ai/latest-trends-report/

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